Why Nanakramguda homes are made for good carpets
Nanakramguda is unlike almost anywhere else in Hyderabad. In barely two decades it has gone from a quiet Serilingampally village to the city's vertical heart — a skyline of 40 and 50-storey residential towers wrapped around the Financial District, the 260-acre ISB campus and the Waverock and Divyasree SEZs that house employers like Wells Fargo. The people who live here reflect that: senior IT and finance professionals, NRIs returning to large 3 and 4 BHK sky-homes, and retired residents who have chosen a high-rise with a clubhouse over an independent house.
These are big, hard-surfaced apartments. A spacious 3 or 4 BHK in a tower like Sumadhura's The Olympus, Western Springs, Western Marina, Rajapushpa Eterna, The Twins by DSR or Aparna Zenon is typically handed over with imported tile or engineered stone running through the living and dining areas. It looks immaculate — and it carries sound. Conversation, footsteps and television bounce off glass and stone in a way that older Hyderabad homes with smaller rooms never did. A wool rug in the living room or a wall-to-wall carpet in the bedrooms is the single most effective fix, both for acoustics and for the comfort of bare feet on a cold tile floor.
Rugs for the open-plan living and dining
For the main living area, we usually point Nanakramguda residents toward a statement rug rather than full carpeting — it defines a seating zone within a large open-plan space and is easy to lift and rotate. Our hand-knotted Persian (Iranian) and Kashmiri rugs in wool and silk suit the scale of these apartments; a generous 8x10 or 9x12 anchors a sofa grouping without looking lost under high ceilings. For families who want quiet, neutral luxury, we also carry plainer modern pieces that read as texture rather than pattern.
Wall-to-wall carpet for bedrooms and home offices
With many residents working senior roles partly from home — and ISB and the IT campuses a few minutes away — the home office and master bedroom are where wall-to-wall carpet earns its keep. Our floor-carpet ranges (Magnum, Melody, Royal Satin, Crystal and others) install cleanly over existing tile, warm up the room and cut down the hard echo that shows up on video calls. We fit children's rooms, study corners and dressing areas too.
Prayer carpets and custom sizes
For prayer corners we keep dedicated prayer carpets, and because no two of these tower floor plans are identical, we offer custom hand-knotted rugs woven to your exact dimensions — useful for the irregular niches and long passages common in these layouts.
Free home measure across the Financial District
Choosing carpet from a phone screen rarely works — colour shifts under a tower's glass-filtered light, and floor dimensions need to be measured properly. So we come to you. Our team brings physical samples to your apartment in Nanakramguda, measures every room, and quotes for both the material and the fitting. Because our showroom is at Masab Tank in central Hyderabad, the Financial District is a straightforward run out west via the Outer Ring Road and the Gachibowli corridor — we serve the area regularly alongside neighbouring Gachibowli, Kokapet, Narsingi and Manikonda.
Visit the Ellora showroom
If you would rather see the full collection in person, our showroom on A Battery Line, Masab Tank Road, Vijaynagar Colony, has been a Hyderabad fixture for three generations. Walk the racks of Persian, Kashmiri and prayer rugs, feel the difference between wool and silk, and unroll wall-to-wall samples at full size. Whatever you choose for your Nanakramguda home, we handle delivery and fitting — and for rugs, we ship pan-India and worldwide for residents who later move on.
Ellora Carpets — carpets, rugs and wall-to-wall fitting for Nanakramguda and the Financial District. Family-run since 1965. Book a free home measure and we will bring the showroom to your tower.



